Hello… hope you’re having a great day!!!

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Private Label Rights Simplified

PLR, or private label rights, is content that (according to wikipedia.com) “can be sold and bought in the form of articles, reports, eBooks, and autoresponders. This kind of content is used for the purpose of allowing multiple buyers to invest in the content with free rein to alter and use it by claiming authorship of it.”

So, what does that mean for website owners and online marketers?…

Simply that you don’t have to spend the time writing your own content from scratch. This is a huge benefit, especially if you own more than one website.

There’s no need to pay a ghostwriter to write articles, newsletter content, etc. for you. With PLR you can have content that brings your readers back to visit again and again, without investing a significant amount of time and/or money.

In addition to it costing less and requiring little work, using private label content is also the fastest option for launching *multiple* products into the marketplace and establishing credibility as an authority in your chosen niche.

The neat thing about PLR is how it can be used over and over in various forms. For instance, let’s say you purchase PLR in the form of articles. Once you receive your articles, you read them over, make changes to them adding your own voice (i.e. make them your own), altering them for your target market, adding key points, etc.

Then you can turn around and use those articles as content in your autoresponder, while also compiling them into a small report which you giveaway to promote your website.

Once your basic outline is in place, those same articles can then be expanded to create a full-blown ebook, or even a high end video product.

Imagination is truly your only limit!

If I had to sum up using private label rights (PLR) in 4 steps, here is what they would be…

Step 1: Find Quality PLR Content/Products

Step 2: Improve/Personalize/Customize

Step 3: Add to Marketing Arsenal

Step 4: Repeat The Process

The challenge for most marketers is getting past step one and developing a “plan” for what they are going to do with the content once they find it.

Most people purchase PLR content with no clue what to do with it, therefore it sits on their hard drive collecting digital dust instead of putting cash in their pocket.

Here are some ways you can put PLR content to good use:

*Publish a “Featured Article” for your ezine or newsletter

*Build trust with your readers in an effort to promote a related product (either your own or as an affiliate)

*Generate ideas for new blog posts or podcasts

*Compile into an email / blog series or informative report

*Create something of more value such as an ebook or video course

*Raise your selling point by offering the resale / private label rights to your content

*Launch a niche membership site for recurring income

*Start a Coaching program as a leading authority in any niche

*Boost your Affiliate Program by offering ready made content to your affiliates

*And plenty more!

Having a strategy in place makes ‘cashing out’ with PLR content a whole lot easier (and a lot more fun too!)

I want to introduce you to an excellent (free) plr and internet marketing resource run by a good friend and fellow internet marketer Billy Davis. Check out Monster Profit Blog!

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5 Questions I Recently Asked Myself…

So, yes…it has almost been a month since I have posted here! :0 And yes, I was somewhat surprised myself that it has been that long because we all know that consistent blogging is key to a successful blog. However, that being said, let’s just say I took a minor “break” from affiliate marketing and concentrated on all aspects of my ebay business, product creation (both of which will really take off in2010!), and social media.

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Viral Marketing: Choosing a Topic For Your Report

A viral report will only do well if it’s on a subject people want to read about. There’s no point researching and writing (or outsourcing) a report only to find your market isn’t interested in it and I also think it’s important to select a topic that you are really interested in and something which is related to what you want to promote. Of course all this goes almost without saying, but then…how do you actually go about selecting a hot topic for your report?

You should first consider what sites/products you want to promote…

Let’s say I want to promote an eBook on “how to make money from blogging”. In this case a good viral report might be ‘How to Set Up a Blog’ or ’30 Important Blogging Tips’. These titles aren’t the best as I’m just throwing them out there and I’m sure that you can think of really great titles, but you get the idea…

What if there’s no obvious topic for your report? A great place to start is getting involved in forums. Browsing forums related to the topic of the product/site that you want to promote are a wonderful place to get information, see what people are discussing, and get to know what’s hot.

Let’s say you’re operating in the internet marketing niche. I regularly browse through internet marketing forums, and from that I know that the following are pretty hot topics:

Blogging
Twitter
Social Network Marketing
Viral Marketing
Product Creation
Article Writing

Each of these could easily form the basis for a good report.

You can use a viral report as a complete money making system in it’s own right. I’m not currently involved in the gardening niche, but I could start making money from it today. All I’d need to do is find some gardening related products which I could promote as an affiliate, insert some links to those products into my report, and begin distributing the report.

So, you might already know what’s hot in the niche you’re operating in, but if you don’t it’s very easy to find out.

Go to Google and type in “your niche + forum” and “your niche + blog.”

This will locate forums and blogs in your niche. Make yourself a coffee, and spend an hour or two browsing through the forum discussions and blog posts looking for what people are talking about. It usually becomes pretty apparent what might make a good report topic.

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Is Viral Marketing that Important?

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Building a Website in Three Easy Steps!

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Ideas To Boost Your Affiliate Commissions

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